Presented at the Basel World trade fair, the “Uniformity” from the recently established Blacksand, a Geneva based brand in which its design, communication, catalogue as well as its packaging have all been carried out by Blade. The goal was to create a model with a contemporary design with an immediate perception to fine detail, lovely curves and perfect lines. An innovative solution was brought to the table by Blade with a distinctive sign and strong identity: two separate lugs offer to the product a variety of different ways.
Product Design, Watches
13 September 2016